Artplan Artplan
A company

Do you want a Hollywood production? No problems. With locations in Prague, in the Czech Republic, we have already made a film with a typical action movie storyline, starring Donald Sutherland, from “The Italian Job” and “The Hunger Games”.

The campaign aimed to promote the Rock in Rio Card 2015 for the festival that would take place in Las Vegas, in May of that same year.

The film begins with Donald, the boss, coordinating a chase for his stolen suitcase. To recover it, the characters star in real action scenes. And, when the big boss finally gets it back, it reveals what was inside of the suitcase: a ticket to Rock in Rio.

If we adapted Donald’s last sentence for the agency, it would look something like this: “You have no idea what Artplan is capable of doing to promote the largest music and entertainment festival of the world”.